Affiliate marketing can actually be very easy. It’s not rocket science if you just follow a few basic steps in regard to finding and reviewing a product, and promoting it. Unfortunately, some product merchants make things so darn convoluted that no matter how good YOUR efforts, you’re going to end up losing lots of sales. This article is going to show you what to be on the lookout for when promoting a product as an affiliate. You might want to make note of some of these.

For starters, I tend to look for a product that has as simple a sales page as possible. I know that long copy converts (I’m a copywriter) but there is long and then there is ridiculous. You can write too much. So go over the sales page and use some judgment as to whether or not you think the page itself is going to do the job it’s supposed to do. This is a gut instinct thing. There are no hard and fast rules here.

Secondly, I tend to stay away from confusing opt in pages. Some products have squeeze pages that are so convoluted that the prospect can’t possibly know what they’re supposed to do when they get there. Ultimately, they end up just leaving the page without even opting in. This is a surefire way to lose a sale. So I look for squeeze pages that are short and to the point and explicitly point out what the steps are and what will happen after the prospect completes them.

Finally, I make sure that I check out the sales process for any leaks. I’m talking about links to a blog or a video. These only distract the prospect from what they’re supposed to be doing there…buying the product. I also stay away from sales pages that say, “Affiliates sign up here.” In the make money niche, this is a recipe for disaster as most people in this niche will simply sign up and then buy the product through their own link. Outside of this niche, it’s not as big a problem. Most people looking for acne cures aren’t interested in signing up as an affiliate.

Bottom line is this. The simpler the sales process is, the easier it is for YOU to close the sale with methods as simple as an article on the topic and a comprehensive review of the product itself posted on your blog. This simple system works well for me and should work well for you too.

As long as the product creator doesn’t make the prospect jump through too many hoops.

To YOUR Success,

Steven Wagenheim

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