Tag Archives: Building
Affiliate Training Strategies For Building Credibility
Its great having a large list of email contacts to market our products to, isn’t it? Affiliate marketing is a fantastic way to boost your income without having to create new products.
Put yourself in the place of the people on your list. There certainly are a lot people selling out on the Internet, aren’t there? How does a person know who is going to provide products with real value and who’s just trying to make a buck? That, my friends, is the sixty-four-thousand-dollar question!
There are several strategies we can use to become known as “go-to” people for great products. I’m going to list the ones that have worked for me, to help get you started.
Strategies for Building Credibility
* Offer Great Products! This one’s my favorite, because it’s the simplest to do. I work hard to make sure the products my affiliates sell have worthwhile information that truly helps people. When you’re deciding what to market to your list, make sure it’s something you would buy.
* Be a Real Person! Sounds obvious, doesn’t it? The truth is, on some sites you can research, buy, and receive information products and still wonder if a computer just sold you something! Stand out from those automated, faceless online businesses by letting your personality shine through your marketing systems. Add personal testimonials to your landing page. A photo of yourself on your website lets people know who they’re dealing with. Develop your own “voice” in your auto responders, blog posts, and web content. One more great way to establish you as a real, live person on the Internet is to add audio or video clips that play on your landing page. Someone needs to reach across the Internet divide to clients, and it might as well be you!
* Actually Know the Product! Here’s a conversation I don’t want to have with a prospect, “Buy this great product, it’s only $ 19.95 and it will CHANGE YOUR LIFE!” “Really, how is it going to do that?” “Don’t know, but the man who wrote it says it’s going to CHANGE YOUR LIFE!” If you want to be credible as an Affiliate Marketer, it’s a good idea to know what you’re selling!
* Always Deliver What You Promise! Broken promises are the pathway to client divorce. Keep your relationships strong with clients by doing what you say you’re going to do. If you promise to send them a free report on property investment, have a system in place to do that. Everybody gets busy, so make sure you have the structure you need to deliver on your promises.
* Stay on Top of Issues! One of the negatives of doing business online is not being able to drive to a store if you’re unhappy. If someone contacts you about not receiving your newsletter, take it seriously. That person is motivated enough to let you know, which means they value what you’re offering. Make sure prospects have a way to contact you, and stay on top of your email!
* Don’t Overload Them with Offers! I believe in “touching” my list frequently, but if I send them five fantastic offers a day, they’ll be clicking the “unsubscribe” link! If you’re marketing several information products at once, target different segments of your list with each and set up a rotation schedule for your auto responders. Its fine to offer everything to everyone (IF they’re a good target market!), but you don’t have to send everyone everything at the same time!
I want you to have amazing success as an affiliate! One of the best ways to do that is to strengthen your relationships with your prospects and clients. If anything on the list above was an “Ouch!” for you, stop and figure out how to make it happen. All you have to gain are more sales!
E. Alan Cowgill
E. Alan Cowgill is the owner of Colby Properties, LLC. and President of Integrity Home Buyers, Inc. Since 1995, Alan has bought and/or sold hundreds of single family and/or small multi-family investment properties in Springfield, Ohio. Alan uses Private Lenders, not banks, to fund his real estate purchases. By doing this, he has created his own private bank of ,000,000 in funds. Alan looks for situations where the seller, the lender, and the eventual homeowner can all “Win”. He is not a Realtor, but a Private Investor, author, consultant and national speaker. He has been asked to speak on the topics of âInvesting for the Beginning Investor.â and âFinding Private Lenders.â His home study system, &ls
Relationship Building With Your Prospects in Affiliate Marketing
Your success in affiliate marketing will center in two major areas; first, the amount of effort and time invested in learning and properly marketing your products, and, second, the relationships that you will be able to build not only with the customers, but also with the merchants and sub-affiliates which you recruit. Don’t look at people mostly as “dollar signs”; you must take sincere interest in them as people if you are to expect their loyalty and cooperation in helping you build your business.
Here are some important points to consider as you develop these relationships;
1) Try making favorable first impressions. Your website should be attractive, well organized and carefully thought out. Navigation should be easy, with attractive and original content. Leave options for comments and e-mail opt-ins. Answer questions thoroughly and in a timely manner .Media such as audio and video are a plus.
2) Personalize your email communications. Write your correspondence as if you were talking to a friend. Do not push products in your e-mails. These should be used to draw the interest of your customer, and establish your knowledge and authority in related subjects. Let the product more or less sell itself.
3) Try to elicit feedback from your customers in a personal way. For example, you can use a survey form to elicit responses from your customers. People are usually quite willing to answer surveys. These responses will guide your efforts as to how to present your product to entice the customer in a more effective manner.
4) After the sale, be sure to send a “Thank You” note or else refer the customer to a “Thank You” page. Be sure to leave contact info in case there are any issues with the product. If possible, a “Thank You” phone call would be ideal.
5) Establish an honest presence. Do not try to “short-change”. If a customer wants a refund, give it promptly without creating a conflict or argument. A well handled customer complaint can sometimes result in the customer buying one of your other products or referring other customers to your business. Give the customer more than what he or she expects, and your business will grow steadily.
These points are important in helping you build the foundation of your business. For further information, CLICK HERE: http://www.affiliatemarketing-one-0-one.com
Affiliate Marketing – What Are the Types of Traffic Building You Can Use For Affiliate Marketing?
What Are The Types Of Traffic Building You Can Use For Affiliate Marketing? There are many ways out there that people teach, whether its free advertising or payed advertising.
If your on a budget when your starting off, then free advertising is the way to go. Don’t think that free advertising you will get no traffic, you just have to put more time into it. Many free advertising ways can consist of article marketing, blogging, Squidoo, classifieds, viral networks and so on. But these are the basics.
Now if your starting off and you have a bit of money to spend, then definitely pay-per click will fast track you to getting results. But I’d suggest that you learn about pay-per click before you jump straight into the deep end.
Now back to free advertising. Article marketing which I suggest is a good starting point. This is because people want to read about quality information before they even think about purchasing anything. Now the trick to writing articles is not about selling the product, its about writing good quality content about that particular niche. For example you can give people tips about niche. People love tips, as it gives them an idea that you are trying to help them, not sell to them.
Next, you can do a blog. Squidoo is like a blog as well. You basically write a blog about that niche and give quality information. Once you have finished your blog you post it. Now don’t make this mistake, once you have posted it, you have to go back every couple of days and add more information to it. Also check the traffic amount, and if your not getting any traffic change things around.
Next form of advertising is classifieds, when you write up a classified make sure the title stands out. In the body of the classified, give the customer a problem, then tell them why this product is so great. But don’t try to sell, let the sales page do that. All you want is click through’s.
Now if you want to fast track your advertising then you have to jump straight into pay-per click. You can use sites such as Google, Yahoo or MSN. But before you run any campaigns, i’d suggest you do a little homework on pay-per click, because if you jump straight in you can lose a lot of money.
Overall this article has explained the different types of traffic sources you can use for affiliate marketing.
Did you find these tips on traffic building useful? If so you can learn a lot more of information here:
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