Tag Archives: Article
Ppc Marketing Vs. Article Marketing
PPC Marketing vs. Article Marketing
Dont pout! You are not concerned about this? Think again. It might change your perspective on how you look at that. First of all, lets ask you a question. Which one do you prefer? Okay, let me guess. You are one aggressive businessperson who believes in the right investment (investment nonetheless!) and have always preferred the PPC marketing. On the other hand, you might be one small affiliate marketer, perhaps only starting out, and you have heard about the article marketing thingy. You want to try it out.
But have you ever really thought about whether what you are doing is right for your business or not, in the long run. Most of the internet marketers dont. I know that from personal experience. The people who struggle with a small budget get weeded out after some time. The ones who have a huge money investment backup can stick for some time, but seldom do they see the level of success that they want to have. Thats because they dont look back and learn!
In this article, we will look back at it and find out what is right and what is wrong.
Lets first talk about PPC marketing. You pay a few cents per click you get from some website or search engine results. You set up an account very easy and you can have your PPC ad live within a few minutes. Thats PPC marketing can be the ultimate source of INSTANT traffic.
But lets speak of article marketing now. The very first problem that people face is that they CANT write. If you are one of them and its definitely not an excuse, what do you do? You can hire any moderate ghostwriter who offers you around 500 words for $ 20. Lets say you get 100 articles up on any article directory. You can get almost 1000 clicks on an average per article. So, the total number of clicks is 100000.
The total investment is (100 x $ 20) = $ 2000.
So, the cost per click is ($ 2000/100000) = $ 0.02/click. Thats a very arbitrary stat that I have presented here. But go ask any well-established internet marketer who regularly uses article marketing. He will vouch for it. For any competitive keyword, do you think you can get some at the CPC of $ 0.02? Forget it.
Moreover, with every article, you are gaining backlinks, establishing your expertise in the market. In fact, article marketing is a sort of SEO campaign. Moreover, each article acts as a teaser to the actual product or service that you sell. PPC marketing lacks all of these facilities.
But when you are starting out and you need some FAST traffic, you cannot wait to write a certain number of articles to build backlinks and thus, come up in SERPs. In fact, if you build links too fast, you will be frowned upon by the Google. So, article marketing can only be a long-term campaign. PPC marketing shows you some instant popularity and money to give you that push to stick with the article marketing campaign.
Lets first talk about http://www.ppcminds.com/” title=” article marketing “>article marketing . You pay a few cents per click you get from some website or search engine results. You set up an account very easy and you can have your PPC ad live within a few minutes.
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Business Article Marketing is Free, Can Bring Major Traffic to Your Website, and Can Make You Money
Did you know you can bring major traffic to your website through business article marketing? And the best thing about this is that it is free. Many people spend a lot of money on pay per click advertising, but I always write articles to help market my websites because I like to write, and it is totally free. However, it’s not as easy as just write an article, stick it on some article directory website, and then sit back and watch the traffic come flowing in. There’s much more to it than that.
One of the first things you must do is be careful choosing your keywords. These are the words that people type into the search bar at a search engine, when they are searching for information. There are many different methods you can follow, but the simplest advice is to choose a keyword that is popular enough to bring traffic, but not so popular that everyone is writing articles on those same keywords. There are tools you can use to help with this.
Another thing to be aware of is, you want to choose keywords that will attract people who are really interested in what you have to offer on your website. This is the part that is a bit tricky because there is no tool that will measure this. However, this is where perseverance comes in. If you keep track of your results, then, you will be able to figure out which keywords are working, and which are not.
After you have your keywords set, you are ready to write an effective article. This may be easier said than done. However, if you adhere to the following guidelines, you will definitely get better with practice. Basically, it boils down to a few simple things:
The article title should be catchy, thought provoking, and related to what your website is about.
The body of the article should deliver on the premise your title puts out.
The article should be interesting, and should have proper english and punctuation.
The end of the article should not be the conclusion. The end should have the reader wanting to read the resource box, which is where the links to your website are
The resource box, or conclusion, should be compelling, and should really entice the reader into wanting to know more about your product or service, and if this happens, they will probably click on the link and check out your website.
I’ve talked about some things that are very important to business article marketing, however, there is really so much more to learn. If you would like to see how I went from a newbie to marketing, to a seasoned pro making good money in just a few short months, you have to check out a company called Acme People Search. They have a business model second to none, and that’s because it’s affiliate marketing strategy is based on education. If you’re new or struggling in this business, don’t be a part of the 97% who fail. They fail because they didn’t learn how to do things the right way. To see more about this amazing opportunity, visit, I want to Learn to Earn.
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Article Marketing
When it is about article marketing, there is nothing to panic about and one thing that has become common about it is that a lot of businesspeople now have been stressing upon writing informative articles pertaining to their firm and what all it deals in. There are some very basic points which if kept in mind can help in writing articles that would probably be capable in effective marketing at a good level and increase the productivity of your business. It is basically about offering good content that is rich in quality and with available tools you can possibly write a lot on various subjects relating your business. Let us discuss in details as to how using them could improve the process of marketing.
Informative and relevant content provided- It might seem to be simple and easy however it is not so. It could become easy given that you have done enough of survey upon the topic you need to write and then present it in a way so the people find it interesting. This is so because there are a lot of articles now which are usually boring to read. To catch the interest of the reader providing good level information to them becomes somewhat essential. If you are writing for marketing it does not mean anything can be written. Focusing just on marketing and not offering interesting subject to read is not what writing is about. So relevant content providing is quite essential.
Right keyword research- Keyword research is a very important factor in article writing. This is so because these are the words that Internet users are looking for. There are a lot of utilities which could be used to look for keywords. The way to find them is by locating the words that come close to the kind of business you deal in.
Using applications available on the Web- This is but natural that in terms of writing articles for your business you can possibly not devote everyday only to write a few articles. In order to write many, there comes a need of a tool that can help in preparing a lot of subject matter in real fast time and that too of high quality.
Myself Melanie Garside webmaster of quickarticlepro.com providing article writer, article spinner and article submitter for writing and submitting articles for your websites.
Article Marketing
Article marketing has been around since the invention of the printing press. This has been a way for a business to not only offer free advice in the form of an informational article but also free advertisement for their services. A good example would be an article on how to minimize your car repairs. At the end would be contact information on the auto repair facility if repairs are needed. Newspapers have printed these types of articles as a way of filling up their paper and keeping their writing budget at a minimum.
Since the introduction of the internet, article marketing has developed to take full advantage of this new technology to get their products introduced to the consumer. At first there were emails that have since been labeled as spam. These are unsolicited ads sent to the masses and have become an annoyance.
E-commerce has also taken another form on the internet. Article writing has made an explosion with the use of search engines. This had made it possible for webmasters and site operators to get the exposure of their sites into the hands of potential clients. By using keywords in an article that consumers use as search engine subjects, articles have become the main souse of directing traffic to particular web sites.
This type of marketing has become exploited with a large amount of junk content whose sole purpose is to direct consumers to specific websites. Low quality articles are becoming a rampant problem. This has discourages many search engine users that are looking for quality information but find at times misleading and at times content this is false.
Proper article marketing techniques will use quality writers that publish solid content that can be relied on. A quality article will leave a better impression on the consumers and their trust of the links on that particular web page will have a better chance of being clicked on.
Article marketing is one of the few tried and true methods for driving traffic to your website. The problem is that submitting your high quality articles to article directories is a lot of work – or at least it used to be. Visit http://www.masonworld.com/ and learn how you can use sophisticated article marketing software to harness the real power of article marketing (just like the Pros).
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Pay Per Click VS Article Submission: The Better Marketing Strategy
The dawn of internet marketing has been lingering for quite a while now. A lot of business, job opportunities, and marketing strategies could be experienced in the World Wide Web, giving everyone the benefit of convenience and easy access. Two of the well accepted marketing strategy being appreciated by everyone is the Pay Per Click Advertising, where you get to advertise your business, subjected to pay for every time it will be clicked by a surfer; and Article Submission, which involves the conventional creation of articles and publishing them for everyone to notice. But in trying to analyze the effects of Pay Per Click VS Article Submission, which one is a better way to success?
For a beginner, Article marketing is a good strategy. The articles you make, for one, can be done without capital. Since you are in the beginning process, it will not be much of a burden if no one manages to click on your article and have an interest on reading it. Creating articles and publishing them does not necessarily require any payment. Apart from that, this type of marketing could be considered as a long-term marketing strategy, with you publishing your articles for public reading for as long as you like. There is also no need to constantly check your articles to see the fruits of your labor after publishing them. The readers will naturally flow to your website to check out your business as they read the articles.
In Pay Per Click advertising, on the other hand, there is a need to constantly check your advertisements to make sure that they are being entered into by readers. In this marketing strategy, you will have to pay for your advertisement based on how many times it was clicked. Frankly speaking, this advertising strategy is advised for those who are already established in the field of online business. That means if there are one hundred readers who clicked on your advertisement, you are to pay for the one hundred clicks worth of advertisement. It is very inconvenient especially in the case of beginners, seeing as there might be a big chance that not everyone would get to visit your site. What’s more, in Pay Per Click, there are usually quotas that must be reached, i.e. a designated number of clicks in a day. If they cannot be reached, you might end up paying more than what is necessary.
Advertising and business are two things that are very risky. You should always be prepared to take on the challenge of facing the possibility of failure every time you attempt something. It is like a battle where victory is never assured. But in selecting the perfect strategy in order to ensure success on your part, you must take extreme caution and assurance that you will be able to do it well, and nothing will be compromised as you take on the challenge of the world of business and advertisement. Choose carefully between Pay Per Click and Article Submission – or use them both – and reap the benefits of your hard work and determination.
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Why Article Marketing is the Best Solution For Your Website
What is the goal of your website? Whether it be to sell tons of products or to get the word out for your charitable cause there’s something you’ll need to realize that goal. Website traffic is the key ingredient to the success of most website owners. There are other ways to reach your goal such as pay per click advertising, but the traffic obtained from free advertising becomes much more valuable.
Search engines are probably the most visited web pages of all. They are used by people who are looking for something specific. The visibility of your website on these search engines determines its success. So how do you make your website visible to the people you are trying to reach? Yes, by writing articles with content relevant to what they are looking for. If you sell cell phones on your website, you’ll want to write an article that tells people “How to Determine What Cell Phone Service Works For You” for example. The content and relevancy of your article is key to direct the right type of traffic to your website. You will reap the rewards of the content you write by having interested and thankful readers click on your URL and visit your website.
Search engines crawl web pages periodically for content so be sure to submit yours manually to all search engines. More popular websites like EzineArticles.com and other article posting websites are crawled for content much more frequently and ranked much higher on the search engine rankings. This helps you because now when people search for content related to your company or cause, they are much more likely to find your website with a search engine via the article(s) you submitted. The more articles in relation to your website, the more traffic you can expect. If you work diligently enough and use the right words, in time, you can even expect to find yourself in the top pages of the search engines.
As you submit more articles and useful information to your readers, you will gain a reputation online. It is up to you to make this a reputation of offering useful advice to your readers. Of course if you’re sharing your knowledge, you’re entitled to toot your own horn a little and advertise yourself, your company or your products, but never lose sight of what the purpose of the article is. To offer your readers valuable information that will truly help them and that is in line with the title of your article.
For those of you who feel you may not know where to begin in writing an article and need some guidance, there are templates available that should give you ideas and guidance. If you visit Jlow Bookstore and click the SPM Profit link, you will find valuable free information that teaches you how to market your website and business online. For $ 39, you will get a full business kit that includes various tools, including 900 article templates to get you started. If you jot down key ideas that are related to your topic, you should be able to write freely on the subject and provide your readers with value and generate traffic and or revenue for yourself in the process.
Tony Gabriel
Read: How Anyone Can Make 0,000/month
How to Succeed in Typical Article Marketing – Find Out Here
Typical article marketing is not a difficult thing to get into. It also costs absolutely nothing to begin and while there are paid services available, it is essentially free advertising for your website. It doesn’t matter what sort of web sites you have, whether it is only making money from pay per click advertising as a simple hobby endeavour.
Or for example you could have a major sales site, affiliate program or just about anything else. Article marketing will be highly beneficial, simply because it will help you get more visitors to your website. The more visitors you have, the more money will make, regardless of how you make your money.
Article marketing is not only a good method of getting links to your website, but because of this, it is also an effective way of search engine optimisation. You will get more back links to your website, so you will get a higher search engine PR.
Getting into the top lists for your relevant keywords in the search engines is something that takes time so you want to deploy every method of advertising available to you, and there is absolutely no reason not to bother with a free ones such as posting in forums and posting on other blogs like your own.
Article marketing is very simple since all you have to do is write short articles about your niche. Your article should not be pure advertising and there should offer genuine and useful information to the reader. This build up trust and will make the reader interested enough to click on the link to your website.
When article marketing, you need to take into account the huge importance of the resource box. The resource box is an area of text which is automatically attached to every article that you write to market your particular website. This should be carefully written and although should only be a couple of sentences in length and most, it should include some basic information about yourself and your business. However, most importantly, it should include a link to your website.
Your goal is simple. All you need to do is get somebody to read and be interested in your article. Only by the manually submitting to article directories which are extremely well known and always appear in the top of the list of results. This way your articles were easy be found, initially far more easily than your website itself. In some ways, this effectively puts your search engine ranking up a lot higher.
John Farcikan is an expert on how to use typical article marketing to drive targeted visitors to your business opportunity. Find out how to drive loads of traffic by checking out the following website http://www.article-writing-group.com
Three Fast Article Marketing Guidelines For Your Small Business
Article marketing has been termed by many online marketers as the most perfect and result oriented marketing technique on the web. Let’s take a look at a few proven methods of promoting an online business with article marketing. Give your full attention to details and you will make money online .
If you had a choice between quality over quantity, then if you’re a smart marketer you’ll choose the former over the latter. A simple tip when outsourcing your articles is to focus on the quality of your articles instead of quantity. You can find foreign writers who will be happy to supply you with articles at low fees you’ll like. Yes, when you choose such writers, you’d be able to get a large number of articles at a low price. But this spoils the quality of the articles because these writers aren’t qualified enough to product good content. Your articles would be written by foreigners who do not have a good command of English.
Instead of doing this, go for a high quality writers who know the ins and outs of article writing. Not only can they write well, but they understand how to do the right kind of research for your articles. Solid and accurate information plus articles that are a joy to read is what you can expect. Even though these types of articles are pricier, in the long run your own results will make them worth it.
If you have a product and have affiliates selling it, then using articles can prove to be a great advantage. You can give your affiliates articles to use, in which they insert their own affiliate IDs. Articles can make it simpler for affiliates to sell your product and they don’t even have to write them. Of course, when you help your affiliates sell more products, you are also helping yourself. You can get a lot of traffic and sales if you have a dedicated army of affiliates working for you, and giving them articles to use will help to motivate them. If you want to make money on the Internet , you need to work hard.
It’s a good idea to diversify when it comes to creating your articles. If you want to get the most from your articles, you should make them all a little different. You won’t get as much from your articles if they all talk about the same thing. Having a variety of topics will be more pleasing to readers. You can do this while still writing about your main niche or topic. You can make your articles interesting and diverse while staying within your targeted niche. Remember, you’ll get a better response from your articles if your readers find them helpful and interesting. You also need a way to stand out from all of the thousands of competing articles that are online.
Your readers will appreciate articles that are above the ordinary, and you will be recognized as a leader in your field. So keep in mind that article marketing is cost effective, and it’s also great for targeted traffic. You’ll still have to work hard to see good results, but it’s an effective method that can produce passive types of income.
5 Amazing Things About Business Article Marketing
There are some wonderful advantages to Business Article Marketing. I will go through them and show you how this is the easiest way to make money with your PC, and to do affiliate marketing. And actually, no matter what your business is, if you have a website, this is the easiest way to bring traffic to it!
Let us start out with the premise that article writing is the easiest way to bring traffic to your website, and thus make you some money. This is actually debatable because you can also use pay per click advertising, video marketing, and traffic exchange sites to get the word out about your site. And maybe the best way to go is to use a combination of all the above. However, I use article writing as my primary focus because:
It is free, easy to do, and helps you bring up your Google ranking because they love content.
You can usually take a good article and submit it to many article directories. If a site requires an original article, you can keep the main premise and rewrite it.
While you research your articles, you tend to really learn a lot about your topic.
As you become an expert in your topic, you can use that to help brand yourself and make money from that too!
They humanize the online experience. Just looking at websites, and tying to always sell something gets a bit monotonous.
Some people actually pay others to write their articles for them because they don’t feel they are good at writing their own articles. I don’t like doing this because you usually have to pay for the article before you get it, so, unless you’ve gotten lucky and found someone good, you might not get what you pay for. I can just as easily write my own. Whether writing is a skill that’s gotten dull because you’ve been out of school a while, or you just never did it well, it is a skill that can be developed, and is well worth it. A suggestion would be to have someone help you a bit, or proof read your work until you get better at it. Besides, I write from the heart, so I wouldn’t feel comfortable trying to make use out of an article already written for me, and I learn so much about things by researching them and writing my own articles.
If you would like to learn how to be effective at Business Article Marketing, you will want to follow this link Would you like to see one of the easiest ways to make money with your PC? You can do this just with free article writing
4 Great Ways to Strengthen Your Article Marketing Results
If you are lucky enough to have a natural ability when it comes to writing, then you are well on your way to achieving article marketing success. You can leverage your writing ability to generate large numbers of high-quality targeted traffic to your websites, affiliate links and more. Just start creating relevant, fact filled articles and then submit those articles to top article directories and submission sites. You will soon become recognized as a knowledgeable authority on your chosen topic. Potential patrons will come back time and again because they recognize you provide the very information they need. Next you’ll find you are able to build huge numbers of inbound links. These links are invaluable to achieving superior search engine page ranking. In this article I present 4 great ways to strengthen your results.
1) You must be a knowledgeable authority on your chosen topic. Don’t write a word until you have all the information, data and details. For you to be the expert your patrons seek, they must be able to trust the accuracy of what you write. Motivating readers to actually take action and click on the resource box to visit your website is driven by their comfort and trust in the added information they expect to find.
2) Don’t waste your reader’s time. Article writing success demands that you get right to the message in your writing. Readers in today’s world have little time and will not spend hours reading and trying to determine the key messages you are working to provide. Create articles that are easily understood. Don’t add lots of worthless fluff to your writing. Use simple, easily understood words that have meaning to your audience.
3) Invest the time to create a top notch resource box. Article marketing is all about generating targeted traffic to your website. To achieve that goal focus on developing a persuasive resource box. Be sure to include the benefits readers will derive from visiting. Also include details about why readers should go to your website. Consider offering a free gift to add to the draw of your site.
4) Make the data and details of your writing your own. Never compromise your integrity by plagiarizing. Maintain the integrity and professionalism of your article marketing by creating your own original articles. You risk too much to do otherwise. Search engines, article sites and your readers will react negatively to anything else. Create your own articles and avoid the risks.
To your Internet marketing success!
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